Blogging

Brand Review

Gary Vaynerchuk from blogger to a multi-millionaire. Read his success story. 

He's charismatic New Yorker who gained fame because the mad and outgoing host of Wine Library blogging, a blog that talked about everything and a very loud.  

He assembled his wine business from a $3-million-dollar-a-year wine retail store to a $60 million dollar wine wholesale business doing blogging.

Gary Vaynerchuk has built a multi-million dollar empire relating to his personal brand. He's a two-time best-selling writer and co-founder of Vayner Media, a very large online marketing agency which works with a few of the brands in the world.

Vaynerchuk is best known for his blog work in digital advertising and social networking, leading New York-based companies VaynerMedia and VaynerX.

Vaynerchuk was born in Babruysk in the Soviet Union and immigrated to the USA in 1978.  

Gary and eight family members lived at a studio-apartment at Queens.  After residing in Queens, his family and Vaynerchuk transferred to Edison, New Jersey at which a franchise operated and brought thousands of dollars on trading baseball cards. At age 14, he joined his family enterprise. 

He graduated from North Hunterdon High School after his family moved.  Vaynerchuk graduated from Mount Ida College in Newton, Massachusetts with a bachelor's degree in 1998.

After graduating from college in 1998, Vaynerchuk assumed daily charge of his daddy's Springfield, New Jersey shop, Shopper's Discount Liquors. Gary renamed the shop to Wine Library, launched sales on the internet and in 2006 started Wine Library TV, a daily webcast covering wine. His blog was the marketing tool for the vine business. His video blog for vine shared on social media by millions of vine lovers.

In August 2011, Vaynerchuk announced he would be stepping away to construct the advertising agency he co-founded together with his brother, VaynerMedia.

In 2009, Gary, together with his brother AJ Vaynerchuk, based VaynerMedia, a societal media-focused digital agency.  

The business provides social networking and strategy services to fortune 500 firms such as Anheuser-Busch, General Electric, Mondelez and PepsiCo.  

In 2015, VaynerMedia was appointed among AdAge's A-List agencies. The company also partnered to join filmmakers and producer.

Image courtesy: www.wallstreetinsanity.com